Fronting the West Coast buzz band A Current Affair gave Jordan’s powerful vocals some major exposure right out of high school. The band performed on the Warped Tour and other high profile gigs before dissolving. But heavy metal was never Jordan’s passion; it was just a fun experience with his friends to grow musically. As a child, Jordan grew up with R&B artists like Sam Cooke and Earth Wind & Fire providing the soundtrack to his frequent road trips to a ski resort with his family. Artists from what his father called “the good music era.” Those were the sounds and stylings that stuck in Jordan’s musical memory and by the time he was old enough to realize that his own singing voice was a gift, it was those early groove-funk-soul singers that had shaped his personal aesthetic. If he was going to make records, those were the kind of influences he wanted to draw from.
After his move from California to Nashville, Jordan was invited to participate in an unsigned artists retreat hosted by Centricity Music. It was the combination of Jordan’s nuanced vocal abilities, the freshness of his retro-influenced melodies and songwriting, and his warm, enthusiastic personality that spurred label execs to take a closer look and ultimately sign him.
Jordan Feliz’s debut project, Beloved, brings the rich influence of 70’s sensibilities into a modern pop context. Intentionally constructing uncluttered tracks free of production tricks and excessive instrumentation, Jordan instead focused on arrangements that were designed to give the vocals center stage. The songs on the Beloved 10 song album are soul-influenced pop numbers, and the instruments present are articulate in their voicings and melodies, saying only as much as they need to.